Let customers speak for us
Saw a lot of babies using baabaa when I came back to Indo. Didn’t know why it was so special. Then, someone gave it to me as a gift when I gave birth to my son. This is the squishiest pillow I ever touch! My baby is also hooked! Especially the flap part, it really calms him down during bed time. This is now his 6th baabaa!!!!
Best bed time buddy 💜
Amazing, prompt and responsive shop.
My son is totally obsessed with the pillow. Its so soft and puts him to sleep all the time
Cute print & cute color for my daughter
Bub is loving both his jumbo and xl cuddle pillow. He fell asleep a lot quicker and now he carries them everywhere 😅 ohhh! Also helped him weaning off dummy as it become his bed buddy.,
I gave it to someone who has a newborn child, they said it was really soft to touch. They love it!
Very neat packaging, absolutely love the goods :)
This pillow is so soft too touch, always cool and the perfect addition to our nursery. We currently use it on the change mat.
really good and amazing. I already plan to have another for next time purchase.
My kid absolutely loves this pillow and has become the perfect traveling buddy. Easy to squish down in a bag, but can be used on the plane for naps and super comfy even for the adults! Loved it so much I bought a second one as a back up!
My kids absolutely love this, they hug it to sleep every night. The materials used is of such high quality and the bamboo is eczema friendly. I think I need one for myself now. Highly recommend.
Always love baabaa quality and softness, nothing beats it. My son love this pattern in particular
My daughter has jumbo size for 6years! Then upgraded to XL since my daughter grown up. She loves them!! The pillow worth the money with the material and quality. Good for all year round weather.
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Gentle & Cool for Eczema Skin
Our thoughtfully chosen bamboo fabric naturally regulates body temperature, ensuring you stay cool and comfortable throughout the day.
It’s also hypoallergenic, antibacterial, and breathable, making it incredibly gentle on eczema-prone skin.
OEKO-TEX Standard 100 tested for any harmful substances so you don't have to worry!
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Perfect Body Pillow
Cuddling a pillow improves your sleep quality, leading to better emotional balance, enhanced learning capabilities, and overall well-being.
Research has also shown that sleeping with a pillow between your knees can help improve hip alignment too!
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Best Travel Buddy
Travelling can be overwhelming for children.
Providing your child with their Bed-Time Buddy offers a sense of comfort and security, helping them feel more at ease in unfamiliar environments.If your child has sensitive skin, bringing the Bed-Time Buddy as a pillow is also a great idea—especially if the plane and hotel pillows might not be as gentle on their sensitive skin.
The Original Designer of Bed-Time Buddy™
- Luxurious, high quality bamboo fabric
- Hypoallergenic and antibacterial
- Gentle on sensitive and eczema-prone skin
- Thermoregulates the body temperature so you feel comfortable all seasons
- Ultra-soft and cuddly!
- Food-grade printing for safety when your child’s face or mouth is close to the pillow
- Fabric tags for your child to play with and soothe themselves to sleep
- Non-formaldehyde cotton fillings
- OEKO-TEX Standard 100 certified for safety from harmful substances
- 100% machine washable
- Available in 4 sizes to suit all ages
- Research shows that hugging a pillow can enhance sleep quality, boosting productivity, learning, and overall health.
Enhancing sleep quality & safety in mind
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All Bed-Time Buddy™
Baa Baa Sheepz Bed-Time Buddy™ is the best and safest cuddle pillow...
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All Sleepwear
Bamboo fabric was carefully selected for our luxurious rompers, because of its...
Featured products
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Small Bed-Time Buddy™ Little Purple Hat A Pearl with Colour tag
Regular price $39.00 AUDRegular priceUnit price per -
Small Bed-Time Buddy™ Baa Baa Japanese Desserts with Colour Tag
Regular price $39.00 AUDRegular priceUnit price per -
Small Bed-Time Buddy™ Goodnight Baa Baa White with Colour tag
Regular price $39.00 AUDRegular priceUnit price per -
Small Bed-Time Buddy™ Baa Baa in the Universe Blue with Colour Tag
Regular price $39.00 AUDRegular priceUnit price per
Our carefully selected bamboo fabrics
- Gentle and soft luxurious high quality bamboo fabric
- Moisture wicking & breathable
- Naturally thermoregulating to help regulate your body temperature, keeping you comfortable all seasons of the year
- Hypoallergenic & antibacterial, perfect for sensitive and eczema skin
- Organic and food grade printing so it is safe when your child's face and mouth is close to the pillow
- OEKO-TEX Standard 100 Certified and tested for harmful substances, keeping it safe for your little ones!
- 100% machine washable