Let customers speak for us
from 20 reviewsSuch a beautiful product. Fluffy and soft. My daughter is only 7 months so the pillow is a little big for her but we use it for story time and she loves it so much! She rubs her face on it and cuddles with it like it's her best friend ❣️ outstanding quality, definitely will purchase again!

Where do I start, I first came across Baabaasheepz via an instagram advertisement - I clicked on it and never looked back. Now my 1.5 year old son takes his baabaa pillow to day care and sleep with 3 different sizes at night. His sleep improved so much since I gave him baabaa and I’m honestly addicted to this brand now. Ohhhhhh also they have top notch customer service, if you message them the turn around is usually less than 2 hours (during business hours that is). Do yourself a favour go to their website and get 1 or 15 in my case - I would 100% recommend Baabaasheepz to anyone 😍💯👏🏻

I can't get enough of this bed-time buddy! The softness is absolutely next-level...if I’m not hugging it to sleep, something just feels off. It’s the perfect cuddle companion, whether you need comfort, warmth, or just something cozy to snuggle up with at night.
My daughter loves it just as much as I do, so much so that I have to share mine with her...even though she has her own! That’s how amazing it is. If you’re looking for the ultimate bedtime snuggle buddy, this is it. Highly recommend!

Love the cny special print Baa Baa jumbo bedtime buddy :) my girl loves it so much and carrying it around day and night . We have 4 pillows in total now and will get more . We are all obsessed 😍

My Daughter love it so much.. she always kiss and rub her face to her Baabaa pillow, the material is so soft and fluffy. Best Bed Time Buddy ever..

Great for swaddle. Soft and stretchy which helps the swaddle stays in place.

Saw a lot of babies using baabaa when I came back to Indo. Didn’t know why it was so special. Then, someone gave it to me as a gift when I gave birth to my son. This is the squishiest pillow I ever touch! My baby is also hooked! Especially the flap part, it really calms him down during bed time. This is now his 6th baabaa!!!!

Best bed time buddy 💜
Amazing, prompt and responsive shop.

My son is totally obsessed with the pillow. Its so soft and puts him to sleep all the time

Cute print & cute color for my daughter

Bub is loving both his jumbo and xl cuddle pillow. He fell asleep a lot quicker and now he carries them everywhere 😅 ohhh! Also helped him weaning off dummy as it become his bed buddy.,

I gave it to someone who has a newborn child, they said it was really soft to touch. They love it!

Very neat packaging, absolutely love the goods :)

This pillow is so soft too touch, always cool and the perfect addition to our nursery. We currently use it on the change mat.

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Gentle & Cool for Eczema Skin
Our thoughtfully chosen bamboo fabric naturally regulates body temperature, ensuring you stay cool and comfortable throughout the day.
It’s also hypoallergenic, antibacterial, and breathable, making it incredibly gentle on eczema-prone skin.
OEKO-TEX Standard 100 tested for any harmful substances so you don't have to worry!
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Perfect Body Pillow
Cuddling a pillow improves your sleep quality, leading to better emotional balance, enhanced learning capabilities, and overall well-being.
Research has also shown that sleeping with a pillow between your knees can help improve hip alignment too!
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Best Travel Buddy
Travelling can be overwhelming for children.
Providing your child with their Bed-Time Buddy offers a sense of comfort and security, helping them feel more at ease in unfamiliar environments.If your child has sensitive skin, bringing the Bed-Time Buddy as a pillow is also a great idea—especially if the plane and hotel pillows might not be as gentle on their sensitive skin.

The Original Designer of Bed-Time Buddy™
- Luxurious, high quality bamboo fabric
- Hypoallergenic and antibacterial
- Gentle on sensitive and eczema-prone skin
- Thermoregulates the body temperature so you feel comfortable all seasons
- Ultra-soft and cuddly!
- Food-grade printing for safety when your child’s face or mouth is close to the pillow
- Fabric tags for your child to play with and soothe themselves to sleep
- Non-formaldehyde cotton fillings
- OEKO-TEX Standard 100 certified for safety from harmful substances
- 100% machine washable
- Available in 4 sizes to suit all ages
- Research shows that hugging a pillow can enhance sleep quality, boosting productivity, learning, and overall health.
Enhancing sleep quality & safety in mind
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All Bed-Time Buddy™
Baa Baa Sheepz Bed-Time Buddy™ is the best and safest cuddle pillow...
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All Sleepwear
Bamboo fabric was carefully selected for our luxurious rompers, because of its...
Featured products
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Small Bed-Time Buddy™ Goodnight Baa Baa White with Colour tag
Regular price $39.00 AUDRegular priceUnit price / perSold out -
Small Bed-Time Buddy™ Baa Baa in the Universe Blue with Colour Tag
Regular price $39.00 AUDRegular priceUnit price / per -
Small Bed-Time Buddy™ Baa Baa in the Universe Pink with Colour Tag
Regular price $39.00 AUDRegular priceUnit price / per -
Small Hug Buddy - Baa Baa
Regular price $33.00 AUDRegular priceUnit price / per

Our carefully selected bamboo fabrics
- Gentle and soft luxurious high quality bamboo fabric
- Moisture wicking & breathable
- Naturally thermoregulating to help regulate your body temperature, keeping you comfortable all seasons of the year
- Hypoallergenic & antibacterial, perfect for sensitive and eczema skin
- Organic and food grade printing so it is safe when your child's face and mouth is close to the pillow
- OEKO-TEX Standard 100 Certified and tested for harmful substances, keeping it safe for your little ones!
- 100% machine washable